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Tag: millennial
Millennial and Gen X video consumption not being measured
2017-09-25 14:30:09| Digital TV News
New research released by Hearts & Science has revealed that 66 percent of U.S. TV and video content consumed by combined Millennial and Gen X (MGX) audiences is not being captured by current media measurement platforms.
Tags: video
measured
gen
consumption
Freixenet rolls out new sleeve in on-trend millennial pink
2017-07-12 17:55:00| Daily beverage news and comment - from just-drinks.com
Sparkling wine producer Freixenet has launched a sleeve for its rosé Cava in the so-called "colour-of the season", millennial pink.
Tags: pink
rolls
sleeve
millennial
Battle of the Generations - The fight for iGen, Millennial, Gen X and Baby Boomer consumers
2017-02-01 15:09:00| Beverage industry market research - from just-drinks.com
Different consumer age groups now have very different expectations and relationships with brands. Understanding what those are, and developing ways to influence them, is becoming increasingly crucial
5 principles for millennial ranchers to follow
2016-09-11 23:04:21| Beef
Millennial ranchers have a unique set of challenges to overcome in order to succeed in the business. Here are five tips for success from a young producer. read more
Tags: to
follow
principles
ranchers
Personalisation key to capturing millennial shoppers in Asia
2016-09-07 13:21:00| Daily apparel & textile news and comment - from just-style.com
Retailers must improve their understanding of the tech-savvy, media-connected millennial generation in Asia if they want to capture a share of the $6 trillion wallet in the region, new research suggests.
Tags: key
asia
shoppers
capturing
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