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Digital Experience, the key influencers

2016-03-19 06:12:49| Capgemini News Feed

Language Worldwide AKP Share: Share this page Alternate title:  Digital Experience, the key influencers

Tags: key experience digital influencers

 

Sorry, Influencers: Klout Perks Are Dead

2015-10-02 22:02:52| PC Magazine Software Product Guide

Just by posting this, we have probably raised our Klout score by a point or two. Now what?

Tags: dead perks influencers

 
 

Target Key Audiences by Integrating Influencers into Content Assets

2015-09-22 20:19:18| Marketing and Public Relations - M&O

Current Situation & Objective A cutting edge eDocument company engaged with TopRank Marketing to develop a content campaign targeting specific audiences in order to increase brand awareness. The goal of the campaign was to increase visibility of the brand as a leading alternative to Adobe products. This client sought to expand their library of content targeting… The post Target Key Audiences by Integrating Influencers into Content Assets appeared first on Newsroom.

Tags: content key target assets

 

Participation Marketing: Tools & Tactics for Crowdsourcing Content With Industry Influencers & Your Community [Webinar]

2015-09-01 16:59:46| Marketing and Public Relations - M&O

In todays digital world, competition is greater than ever before. Consumers are hungry for quality information but the sheer amount of content being created has the the power to over saturate, numb and underwhelm your target audience. However, with ubiquitous connectivity and devices enabling passionate experts to create influence and community, brands can tap into… The post Participation Marketing: Tools & Tactics for Crowdsourcing Content With Industry Influencers & Your Community [Webinar] appeared first on Newsroom.

Tags: your content community tools

 

How to Engage Influencers to Create & Promote Evergreen Content

2015-07-17 15:00:42| Marketing and Public Relations - M&O

Current Situation: In early 2015, a leading healthcare technology company was preparing for one of the largest annual industry event run by Healthcare Information and Management Systems (HIMSS). The companys objective in attending the show was to generate leads among potential C-Suite buyers and raise awareness for its software solutions. This company hired TopRank Marketing… The post How to Engage Influencers to Create & Promote Evergreen Content appeared first on Newsroom.

Tags: content create promote engage

 

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