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Railways and the digital age: learning from Fujitsu

2016-08-30 10:00:00| Railway Technology

Trains are overcrowded, and passenger satisfaction is suffering. The UK rail industry, sensing the need for transformation, is turning to technology to alleviate some of the pressure. How will this shape the industry in the future?

Tags: age digital learning fujitsu

 

How Automotive Marketing Is Evolving in the Digital Age

2016-08-27 21:16:08| AutomotiveDigest.com - Automotive Industry News

THE SITUATION Car dealerships are target for hyperlocal media & suppliers of digital marketing technology & services, After steady growth to record 2015, auto sales now sluggish, & dealership consolidation continues. Researcher Borrell projects dealerships to spend $14 B on digital & online advertising in 2016. THE SIGNIFICANCE Dealers shifting to Digital & Mobile-Spend over 60% of media budget online Borrells survey reveals that dealers cutting back on traditional media. Kia dealer confessed spending majority of digital budget on search Dealers frequently do not have resources to do analytics on display or brand tracking Have relied on OEM's data analytics & customer experience surveys. Find David Card, Street Fights director of research, and his complete Need-to-Know article _______________________________________________________________________________ The Article How Automotive Marketing Is Evolving in the Digital Age appeared first on Automotive Digest.

Tags: the age digital marketing

 
 

21 Year Olds Skirt Age Limit: Startup Skurt Delivers Rental Cars to Young Users

2016-08-11 23:28:02| AutomotiveDigest.com - Automotive Industry News

What is the new editorial platform all about on Automotive Digest? With the launch of the new AutoDisruptor editorial platform, Automotive Digest has begun a series of editorial and content posting about many of the the 150 postings as we are watch, study, communicate and cover these automotive startups every day. Serving 150 AutoDisruptors We hope that this special coverage will help these startups to compete by using new, innovative, and integrated marketing tools, channels, and platforms. A core objective is to help extend the reach to each companys audience and to educate that target market about the innovative technology and the breakthrough products and services of these 150 AutoDisruptors. Find out about Skurt. This coverage of the newly launched car rental app, Skurt, is an example the focus is help increase market awareness, new business development opportunities, & to provide communications resources as is the recent posting all about Roadster. The Article 21 Year Olds Skirt Age Limit: Startup Skurt Delivers Rental Cars to Young Users appeared first on Automotive Digest.

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Alcohol intake during middle age and later atherosclerosis - International Scientific Forum on Alcohol Research Critique 190

2016-08-11 15:53:00| Daily beverage news and comment - from just-drinks.com

Carotid artery disease can be estimated by ultrasound from the thickness of the wall of the arteries (recorded as carotid artery intima/medial thickness, cIMT) and by evidence of atherosclerotic plaques within the carotid arteries. The association between alcohol intake and such lesions is unclear, as some studies show a positive association with cIMT and/or plaques while others show no association. 

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Virgins BEAM: online streaming for the entertainment age

2016-08-10 11:00:00| Railway Technology

The launch of Virgin Trains BEAM app, which streams films, TV, games and magazines to users devices, represents a big leap forward for onboard entertainment in the railway industry. Rod James takes a closer look at BEAM, what the future might hold

Tags: online age entertainment beam

 

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