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Tag: consumer
CTV more effective than linear in driving consumer behaviors
2020-08-25 15:00:09| Digital TV News
Unruly has released a report on consumer attitudes and consumption habits around connected TV (CTV) during the COVID-19 pandemic. One takeaway is that CTV advertising performs better than linear TV across key indicators.
Tags: effective
consumer
driving
linear
U.S. consumer spending on digital entertainment up 33% in 1H 2020
2020-08-20 19:40:19| Digital TV News
DEG: The Digital Entertainment Group has released its Mid-Year 2020 Home Entertainment Report. U.S. consumers spent more than $1.5 billion on digital entertainment through EST and VOD in the second quarter of 2020.
Tags: digital
entertainment
consumer
spending
Wolverine uses digital consumer testing for speed-to-market
2020-08-19 11:56:00| Daily apparel & textile news and comment - from just-style.com
Casual footwear and apparel brand Wolverine Worldwide is using consumer-driven predictive analytics to further leverage data in its product decision-making process and increase speed-to-market.
Tags: digital
consumer
testing
wolverine
WEBINAR: Animal Welfare and Consumer Mindset on Antibiotics
2020-08-18 19:16:00| Beef
LIVE WEBINAR: September 16, 2020 | 1:00PM CDT BRD is complex, costly and no joke. It costs beef producers $900 million every year, and treatment choices are top of mind for consumers. In this session of Science Talks, Dr. Ron Gill from Texas A&
Tags: consumer
animal
welfare
antibiotics
T-Mobile NL Consumer
2020-08-12 12:08:00| Telecompaper Reports
This company profile analyses T-Mobile Netherlands, a provider of mobile voice and data services to both private and business customers in the Netherlands. This profile focuses on T-Mobile Netherlands' consumer activities. The report contains information on T-Mobile's current position and strategy. It discusses the company's latest financial figures and gives an overview of its current mobile and fixed network. The report provides details of the product portfolio. It looks at the market in which T-Mobile Netherlands operates as well as its competitors. Furthermore the profile reports on T-Mobile Netherlands' marketing activities, including its customer strategy. Lastly the profile contains Telecompaper's SWOT analysis of T-Mobile Netherlands.
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