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5 Super Bowl campaigns that grabbed ags attention

2020-02-03 21:58:00| Beef

BEEF Daily Editor Amanda Radke recaps the best and the worst of the 2020 Super Bowl commercials.

Tags: super attention bowl campaigns

 

RTL AdConnect and TVSquared partner on attribution for TV campaigns in Europe

2020-01-08 21:30:23| Digital TV News

TVSquared and RTL AdConnect have partnered to provide RTL AdConnects global advertisers with always-on proof of performance across more than 150 TV channels and BVOD (broadcaster VOD) platforms throughout Europe.

Tags: in partner europe attribution

 
 

DISH Media launches product to extend linear campaigns to more viewers

2019-12-18 15:30:08| Digital TV News

DISH Media has announced the launch of Reach Booster. The product leverages addressable technology and campaign delivery data to identify and serve households initially missed, or not sufficiently served, during a national linear campaign.

Tags: media product linear extend

 

Michelman Makes United Way of Greater Cincinnatis List of Top 25 Corporate Campaigns

2019-12-06 15:22:00| Coatings World Breaking News

Tags: top list united makes

 

Partnerships and interoperability driving growth of audience targeted campaigns

2019-09-23 19:30:11| Digital TV News

FreeWheel has announced the release of its Q2 Video Marketplace Report (VMR). This quarterly publication analyzes the changing dynamics of how advertisers, publishers and distributors are utilizing ad supported premium video.

Tags: growth driving audience partnerships

 

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