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Acxiom and Totalplay to provide addressable audiences in Mexico
2021-07-27 18:59:07| Digital TV News
July 27, 2021 Acxiom has announced a partnership with Totalplay in Mexico. The partnership combines Totalplays addressable demand-side platform (DSP) with Acxioms ethically sourced, privacy-compliant audience data segments.
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mexico
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acxiom
Standing Conferred Only to a Privy of the Petitioner - Acxiom Corporation v. Phoenix Licensing, LLC
2015-10-08 11:41:02| Automakers - Topix.net
Addressing the issue of standing, the Patent Trial and Appeal Board denied institution of a covered business method patent review, finding that the petitioner failed to provide sufficient proof demonstrating it had standing to file its petition. Acxiom Corporation v.
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standing
Do You Care What Acxiom Has On You?
2013-09-15 20:53:36| AutomotiveDigest.com - Automotive Industry News
The Situation: Hoping to keep regulators at bay, data collection giant Acxiom, one of the world's largest data brokers, launched a portal that shows consumers the data that the company has on them and lets them make changes or opt out. At Issue: Does it really matter if Acxiom or your local auto dealership have the wrong information on you in their database system? The answer could be "yes" or "no," depending upon whether or not the information embedded benefits you, or them. Data collection has become a controversial issue for everyone, and auto dealers need to be particularly cautious about how they handle the information customers give during the course of buying a car. Drill down further for more insight into marketers and the information they continue to collect.The Article Do You Care What Acxiom Has On You? appeared first on Automotive Digest.
Data broker Acxiom to reveal what it knows about you
2013-04-10 20:03:29| CNET News.com
Acxiom, the company that tracks everything from your income to your politics, plans to introduce a service that will reveal what it knows about you, according to a new report. [Read more]
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