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First ads banned under new junk food rules

2018-07-04 04:08:43| BBC News | Business | UK Edition

Cadbury, Chewits and Squashies sweets had adverts banned which may have been seen by children.

Tags: food rules ads junk

 

Concerns over World Cup gambling ads

2018-06-22 18:04:35| BBC News | Business | UK Edition

Almost every ITV-screened World Cup commercial break broadcast on ITV contains gambling advertisements, BBC research shows.

Tags: world ads cup concerns

 
 

BrightLine enables inclusion of voice assistant prompts in OTT ads

2018-06-18 16:00:23| Digital TV News

BrightLine is adding voice activation to its enhanced OTT ad platform, InCast. BrightLines ad platform can detect which voice assistant a TV utilizes, and dynamically incorporate suitable commands into ads.

Tags: voice ads assistant enables

 

Heineken welcomes the unexpected with new US TV ads - video

2018-06-15 13:02:00| Daily beverage news and comment - from just-drinks.com

Heineken has unveiled a new US marketing campaign entitled "Cheers to the Unexpected", celebrating spontaneity in a series of television commercials, digital spots and outdoor branding.

Tags: video ads unexpected welcomes

 

Children exposed to horror film ads on YouTube

2018-06-13 01:02:42| BBC News | Business | UK Edition

Parents complained after ads for the 15-rated film were shown before Frozen, Lego and Minecraft videos.

Tags: film children ads horror

 

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