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Verizon launches trial of mobile video service in test for telecom industry
2015-09-08 12:28:46| Telecom - Topix.net
Verizon Communications Inc will launch a trial version of its new mobile video service on Tuesday, aiming to prove that telecom players can compete with mobile ad industry titans Google Inc and Facebook Inc. Verizon said its service, a mobile app dubbed "go90", will be offered initially to a select set of its own customers, with advertisements from well-known brands, which it declined to name, but without newly acquired ad technology from AOL, the media company it bought in June for $4.4 billion. Verizon is targeting young viewers or millennials with about 100 to 200 hours of exclusive content from online video networks such as AwesomenessTV and Machinima, said Brian Angiolet, Verizon's senior vice president, consumer products.
Tags: service
video
test
mobile
Targeted ads to drive mobile video business, Verizon CFO says
2015-07-21 23:55:22| Telecom - Topix.net
NEW YORK: Verizon Communications Inc 's upcoming mobile video service will drive revenue with a combination of highly targeted ads, exclusive content and pay-per-view live concerts and sporting events, Chief Financial Officer Fran Shammo said in an interview on Tuesday. Most Americans own a mobile phone and Verizon is looking at offering video content to increase data consumption on mobile devices and grow revenue.
Tags: business
video
mobile
drive
Targeted ads to drive mobile video business, Verizon CFO says
2015-07-21 23:41:26| IT Services - Topix.net
NEW YORK: Verizon Communications Inc 's upcoming mobile video service will drive revenue with a combination of highly targeted ads, exclusive content and pay-per-view live concerts and sporting events, Chief Financial Officer Fran Shammo said in an interview on Tuesday. Most Americans own a mobile phone and Verizon is looking at offering video content to increase data consumption on mobile devices and grow revenue.
Tags: business
video
mobile
drive
Content Provider Vice, Verizon Team on Mobile Video
2015-07-16 14:33:43| IT Services - Topix.net
Verizon Communications Inc. has inked a deal with Vice Media to license content angled toward food, travel and tech programming. The multi-year deal, the terms of which were not disclosed, is the carrier's latest content deal as it prepares to roll out its Vice will supply curated content from its digital channels, along with making new content exclusive to Verizon's service.
Tags: content
video
team
mobile
Content Provider Vice, Verizon Team on Mobile Video
2015-07-16 11:38:18| Telecom - Topix.net
Verizon Communications Inc. has inked a deal with Vice Media to license content angled toward food, travel and tech programming. The multi-year deal, the terms of which were not disclosed, is the carrier's latest content deal as it prepares to roll out its Vice will supply curated content from its digital channels, along with making new content exclusive to Verizon's service.
Tags: content
video
team
mobile
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