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5 Tips for Creating a Lasting Relationship with Your B2B Social Media Audience

2015-07-17 15:00:21| Marketing and Public Relations - M&O

A recent study found that only 20% of CMOs are using social media for engagement. Two thirds of CMOs also report that theyre not ready to cope with social media. Even though B2B marketers typically have a more difficult time forming a loyal fan base on social media than their B2C counterparts, that doesnt mean… The post 5 Tips for Creating a Lasting Relationship with Your B2B Social Media Audience appeared first on Newsroom.

Tags: media social tips relationship

 

Book on climate change leaves lasting impression

2015-05-30 11:12:00| Climate Ark Climate Change & Global Warming Newsfeed

NR Today: When I first learned of Naomi Klein's new book, "This Changes Everything, Capitalism vs. the Climate," I thought the title was pretentious. I knew she was a talented writer from previous works and was pleased she was taking on the climate change debate. When I saw it in the new book section at the library, I picked it up thinking I might gain some new insights. Klein is a story teller. She understands it is stories that convey a message more powerfully than science and statistics. From the...

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Ten Swedes who made a lasting impact on the US

2015-01-07 11:33:19| Beverages - Topix.net

Did you know a Swede was behind the iconic curvy Coca-Cola bottle? 2015 marks one hundred years since Swedish-born Alexander Samuelsson took part in the project. The Local looks at how he and nine other Swedes have made a lasting impression on the US.

Tags: the us made impact

 

Amazon Inc.'s Recent Bounce: A Dead Cat Bounce Or Something Longer Lasting?

2014-09-03 02:36:07| IT Services - Topix.net

Amazon.com, Inc. has rebounded nicely after taking it on the chin following the most recent earnings report.

Tags: recent longer cat dead

 

VIDEO: How to build a lasting family firm

2014-08-14 01:56:00| BBC News | Business | UK Edition

Francis Yeoh, managing director of Malaysian infrastructure firm YTL Corporation, explains how to bind a family business together across the generations.

Tags: video family build firm

 

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