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Tag: viewers
Subscription TV viewers soared in Australia during 2020
2021-01-12 11:00:51| Digital TV News
Data from Roy Morgan shows Australians consumed subscription TV services at an astonishing rate during 2020 with 17.3 million Australians (82.1%) watching a subscription TV service in an average four week period.
Tags: australia
subscription
viewers
soared
U.S. viewers now bundling seven streaming services
2020-12-14 17:00:37| Digital TV News
According to a survey from The NPD Group, consumers that use streaming to view content are now using seven services, including SVOD and free streaming video services, up from five in April 2020.
Tags: services
streaming
viewers
bundling
SpotX finds 80% of CTV viewers watch ad-supported content
2020-07-15 14:30:08| Digital TV News
SpotX has released a global connected TV (CTV) viewership report. SpotX, in partnership with Mintel, surveyed consumers to identify viewing habits, as well as how receptive they are to ads.
Tags: content
watch
finds
viewers
Hybrid tool targets viewers who did or did not watch linear TV spot ads
2020-07-07 11:00:10| Digital TV News
Hybrid is launching a cloud-based tool to target TV viewers who did or did not watch linear TV spot advertising. Based on this, it is able to deliver appropriate advertising to addressable TV devices.
Disney+ attracts 2 million Australian viewers in 4 months
2020-05-22 11:00:12| Digital TV News
Data from Roy Morgan shows Disney+ continuing its stellar growth with over 2 million Australians now viewing the subscription TV service after only four months. It took Netflix six months from launch to attract the same number.
Tags: months
million
australian
disney
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