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HbbTV releases Targeted Advertising specification for TV sets in STB markets
2021-07-21 10:25:40| Digital TV News
July 20, 2021 The HbbTV Association has published its second phase solution for targeted advertising. This enables substitution of broadcast with targeted ads when the broadcast signal is received by an STB and passed to an TV.
Tags: advertising
sets
releases
markets
Category:Consumer Goods and Services