je.st
news
IAB Tech Lab announces ads.cert 2.0 authentication protocols
2021-10-01 08:58:31| Digital TV News
September 30, 2021 IAB Tech Lab has announced ads.cert 2.0, a standard introduced to enhance security in the digital advertising ecosystem. In particular, the protocols secure buying and selling of programmatic CTV ad inventory.
Tags: tech
lab
authentication
protocols
Category:Consumer Goods and Services