je.st
news
Nielsen launches audience-based forecasting for linear TV
2018-03-06 13:00:27| Digital TV News
Nielsen (NYSE: NLSN) has announced the launch of its Advanced Audience Forecasting tool that will provide clients with forecasts of TV audiences defined by advanced audience segments, which have been gaining traction in the marketplace.
Tags: tv
linear
launches
nielsen
Category:Consumer Goods and Services