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US: 44% with a vMVPD switched from a traditional pay TV service

2020-04-03 19:30:23| Digital TV News

The Leichtman Research Group (LRG) has found that, of U.S. households that currently have a live streaming vMVPD pay-TV service, 44% switched directly from a traditional pay-TV service, and 26% also have a traditional service.

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