Home › dataxu integration expands Roku ad platform
 

Keywords :   


dataxu integration expands Roku ad platform

2020-05-05 12:30:06| Digital TV News

Roku (Nasdaq: ROKU) has unveiled OneView Ad Platform, a platform leveraging TV identity data to manage its OTT advertising in the U.S. The OneView Ad Platform integrates Roku advertising with identity and attribution tools from dataxu, which Roku acquired in November 2019.

Tags: platform integration roku expands

Category:Consumer Goods and Services

Latest from this category

All news
14.11UK must rebuild post-Brexit relations with EU, says Bank boss
14.11Meta fined 798m over 'unfair' Facebook Marketplace
14.11Meta fined 798m over 'unfair' Facebook Marketplace
14.11Amazon launches Temu and Shein rival with 'crazy low' prices
14.11Bid to soften farm tax change rejected by Treasury
14.11Baby milk prices 'punish those who don't breastfeed'
14.11Why Canada could become the next nuclear energy 'superpower'
14.11Apple accused of trapping and ripping off 40m iCloud customers
Consumer Goods and Services »
14.11AKB48 1st
14.11kindle 10
14.11
14.11YAMAHA PORTATONE PSR-340
14.112003 112
14.11 14533.5
14.11caligari 17
14.11 amnjx 27circus
More »