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Diageo's Special Release Scotch whiskies 2019 - Product Launch

2019-07-24 14:59:00| Daily beverage news and comment - from just-drinks.com

Diageo has announced a pared-back series of single malt Scotch whiskies for this year's 'Special Releases' range.

Tags: special product release launch

 

Diageo's Johnnie Walker Blue Label Ghost and Rare Glenury Royal - Product Launch

2019-07-08 16:28:00| Daily beverage news and comment - from just-drinks.com

Diageo's Johnnie Walker Blue Label Ghost and Rare Glenury Royal - Product Launch

Tags: product blue label royal

 
 

Diageo's "peak innovation" belies more selective approach to NPD - Focus

2019-07-03 14:29:00| Daily beverage news and comment - from just-drinks.com

Yesterday, Diageo presented some of their newer spirits and beer launches to the media in an innovation showcase at the company's London city centre headquarters. In a wide-ranging presentation, Diageo's global head of innovation, Michael Ward, talked about the importance of recruiting new consumers - and keeping current ones - through the group's product pipeline.

Tags: focus approach peak innovation

 

Diageo's Talisker Bodega Series - Talisker 1978 Vintage - Product Launch

2019-07-02 17:17:00| Daily beverage news and comment - from just-drinks.com

Diageo's Talisker single malt Scotch whisky brand has released details of the second iteration in its annual Bodega Series.

Tags: product series launch vintage

 

Diageo's Johnnie Walker Black Label Origin Series - Product Launch

2019-07-01 17:19:00| Daily beverage news and comment - from just-drinks.com

Diageo has launched a GTR-exclusive range of Johnnie Walker whiskies that aims to highlight Scotland's four main whisky producing regions.

Tags: product black series label

 

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