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Tag: blockchain
AdLedger pilots OTT video ad deployment using blockchain
2020-09-24 15:30:05| Digital TV News
AdLedger has announced results from its CryptoRTB pilot. The protocol was used by MadHive and Beachfront to address three problems in the digital advertising industry: fraud, transparency, and consumer privacy.
Tags: video
deployment
ott
pilots
Groupe Renault, partners develop XCEED blockchain project to certify compliance of vehicle components
2020-09-14 10:55:40| Green Car Congress
Tags: project
partners
develop
components
6 Trending Headlines: Can blockchain solve price discovery? PLUS: Quarantined farm kids and a smartphone
2020-08-03 18:53:00| Beef
Blockchain technology may be the answer to solving the beef industrys price discovery dilemma. That and more awaits you in this weeks Trending Headlines.
Tags: price
kids
farm
discovery
Boyish Jeans harnesses blockchain tech for transparency
2020-07-28 15:10:00| Daily apparel & textile news and comment - from just-style.com
US denim brand Boyish Jeans has deployed a new blockchain-based transparency solution across its online store to communicate the sustainable supply chains behind its products.
Tags: tech
jeans
transparency
harnesses
Blockchain tech will see traceability realised faster
2020-07-22 14:21:00| Daily apparel & textile news and comment - from just-style.com
Adopting blockchain technology will make integration of end-to-end traceability faster and easier for companies, according to a group of denim brands speaking at the recent Kingpins Transformers Foundation digital event.
Tags: tech
faster
realised
traceability
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