je.st
news
Tag: freewheel
Nexstar Digital selects FreeWheel to streamline ad purchases
2020-06-15 21:30:32| Digital TV News
Nexstar Digital (Nasdaq: 'NXST') has selected FreeWheel's (Nasdaq: 'CMCSA') Strata platform. The platform provides access to Nexstars digital inventory nwith the ability to send orders directly in the Strata workflow.
Tags: digital
purchases
selects
streamline
Comcast Technology Solutions and FreeWheel bring programmatic ads to STB VOD
2020-06-09 15:30:25| Digital TV News
Comcast Technology Solutions and FreeWheel have announced a solution that brings programmatic capabilities to STB VOD video inventory, unifying it with other inventory sold across connected TV and digital video channels.
Tags: technology
solutions
bring
ads
FreeWheel unifies decisioning for direct sold and programmatic advertising
2020-04-14 19:30:38| Digital TV News
FreeWheel has announced the rollout of its unified decisioning capability that enables buyers and sellers to seamlessly transact across both direct sold and programmatic advertising.
Tags: direct
advertising
sold
unifies