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Scotts sees 95pc jump in high-value users via programmatic mobile ads

2016-04-16 03:39:47| Chemicals - Topix.net

Lawn and garden care marketer The Scotts Co. achieved 60 percent beyond its goal for application installs through a programmatic mobile advertising campaign that relied on data for better control, according to The executive explained that the app install push was supported through thousands of smaller campaigns targeted to various groups, and surprised Scotts Lawn when consumers outside of its goal demographic showed much more positive results.

Tags: users mobile jump ads

 

Facebook unveils mobile network tech

2016-04-15 02:00:00| Total Telecom industry news

Social network experiments with WiGig, 96-antenna MIMO to improve coverage, capacity.

Tags: network mobile tech facebook

 
 

InFocus Releases New Kangaroo Mobile Desktop Pro

2016-04-14 19:04:42| PC Magazine Desktops Product Guide

The new small form factor PC includes a wealth of new ports and features space for a 2.5-inch hard disc drive.

Tags: pro mobile releases desktop

 

Mobile Payments Coming to NYC Subway, But Not Anytime Soon

2016-04-13 22:04:52| PC Magazine Software Product Guide

Any sort of mobile payment system probably won't be in effect until at least 2021.

Tags: mobile soon coming payments

 

Nationwide Boiler Embarks On Massive Mobile Unit

2016-04-13 19:04:00| Chemical Processing

Nationwide Boiler begins production on high capacity saturated steam mobile boiler.

Tags: mobile unit massive nationwide

 

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