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Dealers Pilot First Integrated Marketing & Employee Retention Solution

2014-03-12 04:43:46| AutomotiveDigest.com - Automotive Industry News

Chrysler & Mitsubishi dealers are being introduced to a pilot program that helps build the perception of their products and people with in-market car shoppers. Carfolks provides a simple solution that enhances a dealerships customer service. GET MORE DETAILSThe Article Dealers Pilot First Integrated Marketing & Employee Retention Solution appeared first on Automotive Digest.

Tags: marketing solution integrated employee

NADA: Subcompact Cars Tops in Retention

2014-03-02 01:52:26| AutomotiveDigest.com - Automotive Industry News

NADA Used Car Guides latest Perspective special report digs into whats been happening lately with passenger car retention. Subcompact cars have depreciated the least of any mainstream segment during the review period, earning an overall retention score of 54.4%. The Honda Fit had an average retention rating of 62.7%, followed by the Scion xB, and the Kia Soul, which averaged 60.6% and 60.1%, respectively. Heres NADA Retention Review: Passenger Cars Subaru Impreza Had Highest Retention of Any Vehicle at 63.5%: Subaru and Lexus each won top spots on two of the vehicle segment categories. Lexus IS Took Luxury Car Segment at 57.8% Retention: Followed by BMW 5 Series at 54.5%, and Audi A4 at 54.3%. In Hybrid Category, Lexus CT Led at 62.4% and Toyota Prius Followed at 54.3%: Buyers trust Toyotas hybrid technology its no surprise to see two of their cars at top.The Article NADA: Subcompact Cars Tops in Retention appeared first on Automotive Digest.

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NADAs Report on Car Retention Sees Small Cars Doing Very Well

2014-02-27 20:46:16| AutomotiveDigest.com - Automotive Industry News

Jonathan Banks Senior Director NADA Used Car Guide NADA Used Car Guides latest Perspective special report digs into whats been happening lately with passenger car retention. Subcompact cars have depreciated the least of any mainstream segment during the review period, earning an overall retention score of 54.4%. The Honda Fit had an average retention rating [...]The Article NADAs Report on Car Retention Sees Small Cars Doing Very Well appeared first on Automotive Digest.

Tags: well very report small