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AriZona Beverages joins with Molson Coors for Arnold Palmer Spiked Half & Half launch

2017-07-13 17:11:00| Daily beverage news and comment - from just-drinks.com

AriZona Beverages has teamed up with Molson Coors to launch an alcoholic flavoured malt beverage, Arnold Palmer Spiked Half & Half, in the US.

Tags: half arizona launch arnold

 

Molson Coors puts Miller Lite in head-to-head taste test against top rival

2017-06-22 13:54:00| Daily beverage news and comment - from just-drinks.com

Molson Coors's US unit, Miller Coors, is running a Pepsi Challenge-style taste test for its Miller Lite brand.

Tags: top test miller taste

 
 

Molson Coors puts Miller Lite in head-to-head taste test against top rival

2017-06-22 13:54:00| Daily beverage news and comment - from just-drinks.com

Molson Coors's US unit, Miller Coors, is running a Pepsi Challenge-style taste test for its Miller Lite brand.

Tags: top test miller taste

 

Molson Coors puts "lagom" theory at heart of UK Rekorderlig campaign

2017-06-19 12:02:00| Daily beverage news and comment - from just-drinks.com

Molson Coors is the latest alcohol company to tap into Scandinavian lifestyle trends with a Rekorderlig campaign highlighting the benefits of "lagom".

Tags: heart theory campaign puts

 

"Consumers are trying to make sense of choice" in craft beer - Molson Coors CEO

2016-11-02 14:18:00| Daily beverage news and comment - from just-drinks.com

The president & CEO of Molson Coors has echoed comments made last week by Anheuser-Busch InBev's CEO, claiming that US beer consumers are striving to make sense of the array of options in the craft beer space.

Tags: make choice sense ceo

 

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