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Fleet Industry Mainstay Ed Pierce Opens Doors to Marketing and Communications Firm
2014-02-16 22:31:03| AutomotiveDigest.com - Automotive Industry News
Long-time fleet industry marketing professional, Ed Pierce, has opened the doors to a new marketing and communications firm, Its The Arts. The company provides business-to-business branding, content marketing and communications services. Because of his long-time association with the fleet industry, which began in 1978 in support of Rollins Auto Leasing, Pierce intends to focus on integrated programs that effectively engage and influence targeted audiences of fleet operations and affiliated fleet companies. While todays fleet managers may be using e-newsletters, email broadcasting, and even Sharepoint for communications, new content marketing and hyper-targeted messaging technologies will allow them to communicate fleet goals and strategies tailored to individuals needs rather than to just the segments needs, notes Pierce. READ MOREThe Article Fleet Industry Mainstay Ed Pierce Opens Doors to Marketing and Communications Firm appeared first on Automotive Digest.
Tags: marketing
industry
firm
communications
NSA allies 'spied on US law firm'
2014-02-16 13:42:56| BBC News | Business | UK Edition
Australian secret services tapped a US law firm representing Indonesia in a trade dispute with the US, fresh leaks by Edward Snowden suggest.
Feb. 10, 2014 - Scrap Metal Firm Buys Two Auto Recycling Yards
2014-02-14 20:40:00| Waste Age
Scrap Metal Services LLC (SMS) has purchased two auto scrap yard firms in Indiana and Michigan for an undisclosed amount. read more
Energy firm boss in price challenge
2014-02-14 15:57:01| BBC News | Business | UK Edition
The boss of a small energy company has challenged the industry's big players after announcing a 2.5% price cut for consumers.
Tags: price
energy
firm
challenge
Wabtec to buy firm based in the United Kingdom
2014-02-13 03:15:10| Railroads - Topix.net
Wabtec Corp., a rail manufacturer based in Wilmerding, said it has a deal to acquire a U.K.-based rail and industrial equipment manufacturer.
Tags: based
buy
united
kingdom
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