je.st

Home › social media

Tag: social media

Hormel using social media to reach out to Spam fans

2013-03-24 05:45:10| Food - Topix.net

Sir Can-A-Lot, the spokesmascot for the canned meat product, has a starring role in the campaign by BBDO Proximity.

2012 Automotive Social Media Awards presented by Digital Air Strike

2013-03-23 21:56:22| AutomotiveDigest.com - Automotive Industry News

These awards showcase auto dealers and manufacturers calendar year 2012 social media performance and recognize the best-in-class marketers on the social web. Data for the awards was compiled from Digital Air Strike dealership clients Facebook Insights, the top 5 review sites (as ranked by car buyers in the 2012 Automotive Social Media and Online Reputation Trends Study: Cars.com, Edmunds, Google+ Local, Yelp and Yahoo! Local) and monitoring social web mentions/YouTube views. The winners for 2013 areThe Article 2012 Automotive Social Media Awards presented by Digital Air Strike appeared first on Automotive Digest.

Tags: media social digital air

Van Griffith Kia Used Social Media & Internet Lead Management to Increase Sales

2013-03-23 14:06:28| AutomotiveDigest.com - Automotive Industry News

In late 2010, Van Griffith Kia of Granbury, Texas (40 miles west of Dallas-Fort Worth) decided that in order to increase its market share and sell more cars and simply to remain competitive it would need to expand its marketing activities beyond traditional media. Van Griffith decided to invest in an Internet sales department, hiring Brad Ferris as their first Internet Sales Director. Although Van Griffith Kia believed they had to build a social media presence, it was impossible for Brador anyone else at the dealership to invest the time necessary to do so. Several months after launch, the dealership could not seem to surpass 55 Facebook fans, despite investing many hours every week. The dealership was suffering from a negative social media ROI. Van Griffith Kia in Granbury, Texas is just one more example of how Digital Air Strike comes to the rescue of dealerships that are struggling to make social media, reputation management and lead management services work in their Internet websites. [Read more]The Article Van Griffith Kia Used Social Media & Internet Lead Management to Increase Sales appeared first on Automotive Digest.

Tags: internet media social management

Microsoft boosts Dynamics CRM with marketing, social media analysis

2013-03-19 17:42:29| InfoWorld: Top News

Microsoft is hoping to shove aside rivals such as Salesforce.com and Oracle in the CRM (customer relationship management) software market by linking its own Dynamics CRM application with new capabilities for marketing automation and social media analysis.

Tags: media social marketing analysis