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Diageo releases first global Smirnoff ad for more than 25 years - video

2019-10-08 16:11:00| Daily beverage news and comment - from just-drinks.com

Diageo has rolled out a global advertising campaign for Smirnoff, the vodka brand's first in more than a quarter of a century.

Tags: than video years global

 

Diageo veteran Dan Buttling switches to Stoli Group as CMO

2019-10-01 18:16:44| Daily beverage news and comment - from just-drinks.com

Stoli Group has poached a long-serving Diageo executive to become its global chief marketing officer.

Tags: group dan switches veteran

 
 

Diageo teams up with Spotify to match favourite cocktails with mood music

2019-09-26 17:05:00| Daily beverage news and comment - from just-drinks.com

Diageo has partnered with streaming service Spotify in an on-premise activation that includes predicting consumers' favourite gin cocktails.

Tags: with music match teams

 

Kraft Heinz to roll out Baileys RTD coffees in latest Diageo licensing deal

2019-09-25 18:18:38| Daily beverage news and comment - from just-drinks.com

Kraft Heinz has unveiled a range of non-alcoholic Baileys-branded cold brew coffees in flavours including salted caramel and Irish cream.

Tags: latest deal roll licensing

 

Diageo creates Guinness Smooth for African consumers

2019-09-25 14:33:00| Daily beverage news and comment - from just-drinks.com

Diageo is launching a new Guinness targeting African consumers.

Tags: african smooth creates consumers

 

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