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Pernod Ricard releases 50-year-old Chivas in Manchester United tie-up

2018-10-01 16:50:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has lined up the oldest expression yet from its Chivas blended Scotch whisky, as part of the brand's tie-up with English football club Manchester United.

Tags: united releases manchester ricard

 

Pernod Ricard's Chivas Brothers Allt-A-Bhainne single malt Scotch whisky - Product Launch

2018-09-04 14:26:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard's Scotch whisky division has released what it claims is a "challenger whisky" from its Allt-A-Bhainne distillery on Speyside.

Tags: product single brothers launch

 
 

Chivas blended Scotch whisky secures global tie-up with Manchester United - video

2018-08-08 15:17:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard's Chivas blended Scotch is the latest drinks brand to team up with English football club Manchester United, in a global deal for the next three years.

Tags: video united global manchester

 

Pernod Ricard's Chivas XV - Product Launch

2018-07-02 15:38:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has said it wants to show a more contemporary side to Scotch with the launch of a new Chivas Regal expression that targets the "high-energy, celebratory" occasion.

Tags: product launch chivas pernod

 

Younger consumers, NBA deal help return Pernod Ricard's Chivas to growth in Asia

2018-06-11 16:01:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has reported a return to growth for its Chivas brand in Asia, thanks to its repositioning of the whisky to connect with younger consumers in the region.

Tags: return deal growth asia

 

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