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TopRank Marketing Presents at Social Media Marketing World 2015

2015-03-05 13:05:49| Marketing and Public Relations - M&O

Many digital marketers will say that it is challenging enough to produce quality content marketing assets. Doing so in quantity adds whole new layers to the problem. A recent Content Marketing Institute study showed that 54% of B2B marketers said that they were "very challenged" when faced with producing engaging content. Those surveyed listed "creating more engaging content" as a top initiative for 2015. Too often marketers are trying to solve the quantity of quality issue by reusing exact copies of existing content. The same content on multiple channels just doesn't work and that creates a serious marketing problem. At this year's Social Media Marketing World (SMMW) in San Diego on March 25-27, TopRank Online Marketing's CEO Lee Odden will offer a solution in his presentation, Repurposing on Purpose: How to Create Personalized Content for Specific Target Audiences. In his presentation, Lee will share TopRank Marketing's proven philosophy that social media marketers can get more value and quality out of their content investments by repurposing content for specific channels and audiences. With a modular approach to content, individual social content snippets can be used to assemble larger content objects. Alternately, content created for campaigns can be deconstructed into smaller component parts for social media promotions. Lee will demonstrate five repurposing tactics social media marketers can employ now to expand their content at little to no expense. [caption id="attachment_6591" align="alignright" width="150"] Lee Odden[/caption] TopRank Marketing has developed expertise in efficient content creation, as evidenced by the agency's practice of live-blogging conferences. At this year's Social Media Marketing World, Social Media Lead Debbie Friez and Associate Account Manager, Brooke Furry will join Lee Odden in attending the conference and liveblogging select presentations. Debbie Friez took part in an internal contest at TopRank and with her post about the private social media network MeWe, won the opportunity to escape typically cold Minnesota winter and attend the SMMW conference in San Diego. If you can't see Lee's talk in person at SMMW, be sure to keep catch all the latest live-blogging action from Debbie and Brooke at TopRankBlog.com. The post TopRank Marketing Presents at Social Media Marketing World 2015 appeared first on Newsroom.

Tags: world media social marketing

 

Acision and Blacc Spot Media Launch WebRTC Powered Training Tool for Direct Selling Businesses - to Be Demoed at MWC 2015

2015-03-05 11:31:17| Industrial Newsroom - All News for Today

READING, England - Built on Acision's forge SDK, TRAIN.ME will allow business users to learn quickly and mentor easily through video, audio and chat functionality Acision, the global leader in mobile engagement services and an industry innovator in WebRTC technology, will showcase for the first time at Mobile...

Tags: powered media direct training

 
 

DGAP-News: Trig Social Media AB increases coverage in Spanish speaking countries

2015-03-04 00:00:07| Appliances - Topix.net

News: Trig Social Media AB / Key word : Joint Venture Trig Social Media AB increases coverage in Spanish speaking countries 03.03.2015 / 18:37 --------------------------------------------------------------------- Trig Social Media AB increases coverage in Spanish speaking countries - Strategic alliance with Spanish media house Stockholm, 3 March 2015: Trig Social Media AB has formed a strategic alliance with the Spanish media house El Espectador. El Espectador hosts a group of Spanish digital publications within the fields of culture and science, it has more than 200.000 daily readers and will soon be hosting prestigious publications from Mexico, Argentina, Colombia, and Peru.

Tags: media social spanish countries

 

Media Alert: T-Mobile Shares Exclusive U ...

2015-03-01 21:49:47| Telecom - Topix.net

Mobile US, Inc. released its exclusive, hands-on First Impression videos of the hottest smartphones unveiled at Mobile World Congress in Barcelona today- the Samsung Galaxy S 6 edge and HTC One M9. The Un-carrier has made these one-of-a-kind videos available to anyone who wants to get a hands-on sneak peak at the new Samsung and HTC flagship devices.

Tags: media alert exclusive shares

 

VLC Media Player Gets Big Cross-Platform Upgrade

2015-02-28 02:02:44| PC Magazine Software Product Guide

This is the first time the VideoLAN organization has pushed out a coordinated release across all its platforms.

Tags: media big player upgrade

 

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