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US on-premise "won't just snap back" from coronavirus wipeout - The Boston Beer Co

2020-04-24 14:55:00| Daily beverage news and comment - from just-drinks.com

The US on-premise may not recover for years, The Boston Beer Co has warned, as the Samuel Adams brewer witnesses the "complete devastation" of its draught keg business.

Tags: back co boston beer

 

How the post-COVID-19 beer industry will look - comment

2020-04-24 12:07:00| Daily beverage news and comment - from just-drinks.com

Everyone's asking, so beer commentator Stephen Beaumont is having a stab at answering: What will the world be like when we come out 'the other side'?

Tags: will comment industry beer

 
 

Anheuser-Busch InBev links free beer to geyser eruption in new Michelob Ultra campaign

2020-04-22 17:08:00| Daily beverage news and comment - from just-drinks.com

Anheuser-Busch InBev has launched a US marketing activation that gives consumers free bottles of Michelob Ultra every time the Old Faithful geyser erupts.

Tags: links free ultra campaign

 

UK craft beer sales down 82% - survey

2020-04-17 15:50:00| Daily beverage news and comment - from just-drinks.com

Beer sales for UK craft brewers have slumped as lockdown measures close pubs and other key on-premise outlets, a new survey has shown.

Tags: sales survey beer craft

 

Heineken offers on-premise support in Asia through Tiger Beer

2020-04-17 13:12:00| Daily beverage news and comment - from just-drinks.com

Heineken has added its name to the list of brand owners offering assistance to the beleaguered on-premise channel, this time in Asia through its Tiger Beer brand.

Tags: support offers asia beer

 

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