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Creating a Marketing Strategy That Works

2013-04-26 01:01:57| AutomotiveDigest.com - Automotive Industry News

Editorial comment: While most dealers are painfully aware of the importance of creating a marketing strategy, very few would agree on what strategy works and what media is best to use. The truth is, one media does not fit all, and dealers need to work on how to find the best marketing path for their dealership. Along those lines, there are successes and failures. Are you currently using a marketing strategy that merely gets ignored? If thats the case, youll want to check out some tips by the experts on how to fix mistakes youve been making. Lets get some advice from experts who have sounded off on the subject of dealership marketing, looking at both what works and what doesnt. [Read more]The Article Creating a Marketing Strategy That Works appeared first on Automotive Digest.

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The White Houses all of the above energy strategy goes global

2013-04-25 10:00:00| Climate Ark Climate Change & Global Warming Newsfeed

Washington Post: As President Obama`s national security adviser Tom Donilon speaks Wednesday at the launch of Columbia Universitys Center on Global Energy Policy, we thought it would be worth highlighting some of his speech`s key points: 1. The U.S. is in great shape because of its oil and natural gas production. "The International Energy Agency has projected that the United States could be the worlds largest oil producer by the end of the decade. Of course, we recognize that these are early days and prediction...

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Report: EU urged to develop climate adaptation strategy

2013-04-22 13:32:00| Climate Ark Climate Change & Global Warming Newsfeed

BusinessGreen: The European Union will soon be urged to develop a comprehensive climate adaptation strategy, in a new paper warning extreme weather activity could lead to declining food production that could in turn create societal unrest and destabilise the bloc. According to Reuters, the European Commission is planning to publish a discussion paper in the coming weeks examining the impact of increased droughts and flooding across the continent. The paper, already seen by the news agency, reportedly calls...

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Nothing Happens Without Promotion: 5 Tips to Boost Your Facebook Strategy

2013-04-20 19:33:07| AutomotiveDigest.com - Automotive Industry News

Promotion strategy is an integral part of your Facebook marketing plan. Keeping fans engaged with content is crucial but just as important is attracting more of those people who are most likely going to buy from you.  Answer this question, How are we going to continually increase our Facebook fan base to generate leads and sales? If you dont have the answer right now, youre not alone. Here are 5 tips to develop your Facebook strategy: 1. Awareness in Real Life. What we see, we remember. Signage and other visual reminders in your store help boost the awareness of your Facebook page to your customers AND employees. It takes an effort to get employee buy-in and participation on Social and reminders are always necessary. Having a designated Social Media manager comes in handy here. They can continue to foster awareness around your page and instigate participation. Keep reading for more tips from Kathi Kruse, founder of Kruse Control, Inc. The Article Nothing Happens Without Promotion: 5 Tips to Boost Your Facebook Strategy appeared first on Automotive Digest.

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Biofuels are 'irrational strategy'

2013-04-15 02:29:11| BBC News | Business | UK Edition

A new report says the UK's use of biofuels is "irrational" and will cost motorists around 460 million over the next 12 months.

Tags: strategy irrational biofuels

 

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