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Five Tips for Successful Email Acquisition
2013-03-04 20:44:48| AutomotiveDigest.com - Automotive Industry News
Targeted email campaigns campaigns are still one of the most effective forms of marketing, and marketers say that email is still a strong performer as a generator of both website traffic and revenue. Experian recently released a white paper titled, E-Mail Market Study: Acquisition and Engagement Tactics. Email engagement proves your subscribers are interested in your brand and the content you are delivering. Email marketers are using new methods for email engagement and also improving older methods to gain a greater understanding of their customers needs and wants. Here are some interesting facts and best practices from the white paper: 1. Point of Sale is the Best Place to Collect Email Addresses Keep reading for more tips from Mike Gorun, Managing Partner at MediaTrac.The Article Five Tips for Successful Email Acquisition appeared first on Automotive Digest.
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Marketing Tips for Building Auto Body and Service Business
2013-03-02 20:03:45| AutomotiveDigest.com - Automotive Industry News
Customer reviews, staff management, space expansion, and promotional campaigns are four management topics to dig into for a dealers auto body shop and service operations Stay on top of the reviews: Online reviews are playing a bigger role for consumer decisions all the time. What are customers saying about their overall dealership experience and their [...]The Article Marketing Tips for Building Auto Body and Service Business appeared first on Automotive Digest.
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Tips for increasing the longevity of your Mac
2013-03-02 00:49:23| CNET News.com
If you have a new or used Mac then you likely would like to ensure it stays working for as long as possible. [Read more]
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Samsung Tips Times Square Viewing Party for Galaxy S IV Launch
2013-03-01 06:36:33| PC Magazine Cell Phones Product Guide
Samsung today invited all of New York City to its Galaxy S IV launch event in Times Square on March 14.
Five Tips for Motivating Employees
2013-02-28 18:45:25| AutomotiveDigest.com - Automotive Industry News
Loyalty programs are only as good as your employees make them. The best loyalty programming in the world still requires staff buy-in to make it work. If a current program isnt working, dealers should take a closer look at their culture and create strategies to develop a positive work environment and motivated employees. Heres how to get started: 1. Find out whats important to your employees. The best way to do this is to conduct an anonymous survey. Not everyone is interested in great pay and benefits. Once basic needs are met, many people value things like recognition, advancement opportunities and training. Ask for suggestions. Keep reading for more tips from Mike Gorun, Managing Partner at MediaTrac.The Article Five Tips for Motivating Employees appeared first on Automotive Digest.
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