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OTT messaging apps overtake SMS traffic - study

2013-04-29 12:27:00| Telecompaper Headlines

(Telecompaper) OTT messaging traffic has overtaken SMS traffic and will reach a volume twice that of SMS by the end of this year, according to a new report from Informa Telecoms & Media. The market researcher estimates that over-the-top messaging apps averaged 19.1 billion messages per day in 2012, versus an average 17.6 billion daily SMS. The OTT services are expected to grow to 41 billion messages per day by the end of this year, while SMS will reach an average 19.5 billion messaging. While there are still far more SMS users, at an estimated 3.5 billion in the world versus 586.3 million OTT messaging users, the SMS users send fewer messages, at an average five per day, versus 32.6 daily messages among users of OTT services. Informa estimates it took OTT services just five years to overtake SMS, going back to the launch of BlackBerry Messenger in 2007. However, SMS is far from dead, and texting traffic is forecast to continue to grow through 2016. This is due to the still limited base of OTT messaging users, the need to communicate with users not on OTT messaging communities, and growing use of SMS by enterprises.

Tags: study sms traffic messaging

 

Daily OTT messaging volumes overtake SMS

2013-04-29 02:00:00| Total Telecom industry news

Informa Telecoms & Media predicts over-the-top messaging traffic to reach 41 billion per day compared to 19.5 billion for SMS.

Tags: daily sms volumes messaging

 
 

Oregan Deploys OTT with Communications Authority of Thailand

2013-03-18 15:40:48| Digital TV News

Oregan Networks and Thailand's state-owned CAT Telecom (CAT) have announced a successful launch of an Over the Top entertainment service to broadband subscribers on CATs 3G and fixed line networks.

Tags: communications authority thailand ott

 

Zappware Nexx user interface integrated with Vestel OTT STBs

2013-03-18 13:00:37| Digital TV News

Vestel and Zappware have announced a business cooperation at this years TVConnect. Vestel will be showcasing Zappwares Nexx application on their HTML5-based TV devices at the show. Nexx is Zappwares newest television user interface for set-top boxes and connected TVs.

Tags: user interface integrated user interface

 

TV Connect Sees Launch of ACCESSMyTV 2.0 Enabling Operators to Compete against OTT Providers

2013-03-14 20:20:09| Digital TV News

ACCESS CO. has announced that it will launch ACCESSMyTV 2.0 at TV Connect. New features include social TV enhancements and operator specific APIs providing security functionality. The platform has been designed to provide a simple route for operators to launch OTT or TTM services.

Tags: connect providers launch operators

 

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