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Tag: ads
Spotify to Target Ads Based on Playlists
2016-07-25 22:03:01| PC Magazine Software Product Guide
Private Marketplaces lets advertisers target by age, gender, genres, and playlists in real time.
Tags: based
target
ads
spotify
Amazon tests personalised video ads
2016-07-13 19:51:52| BBC News | Business | UK Edition
Amazon reveals it is developing personalised video ads that can be created on the fly to suit its shoppers' interest.
Gillette and Unilever Ads Resonate in Q2
2016-07-07 14:34:00| Happi Breaking News
Ace Metrix releases top 10 'breakthrough' ads.
Tags: ads
q2
gillette
unilever
China search engines must report banned content, check ads
2016-06-27 08:52:00| Telecompaper Headlines
(Telecompaper) China has imposed new rules on Baidu and other search engines, saying they must report banned content and verify advertiser qualifications, Bloomberg reported, citing a statement from the Cyberspace Administration of China. The rules, set to take effect on 1 August, mean search engines operating in the country will be prohibited from providing banned information in various formats including links, summaries, cached pages, associative words, related searches and relevant recommendations. They will also be required to report websites and applications that contain prohibited content when spotted.
Tags: search
content
report
check
Unilever to use 'less sexist' ads
2016-06-22 16:48:23| BBC News | Business | UK Edition
Unilever, the firm behind more than 400 brands from Ben & Jerry's ice-cream to Dove soap, pledges to remove sexist stereotypes from its own ads and calls on rivals to follow suit.
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