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Xandr unifies audiences across CTV and linear addressable
2021-06-30 10:00:46| Digital TV News
June 29, 2021 Xandr has announced inventory analysis that unifies audiences and ad systems across linear addressable and OTT, so TV distributors can maximize yield and ad buyers can reach the audiences they care about.
Tags: linear
audiences
ctv
addressable
Category:Consumer Goods and Services