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Home › fuboTV chooses Nielsen Marketing Cloud to enable addressable TV advertising

 

fuboTV chooses Nielsen Marketing Cloud to enable addressable TV advertising

2017-08-31 15:30:15| Digital TV News

Nielsen (NYSE: NLSN) has announced that fuboTV, a leading sports-first live streaming TV service, has selected Nielsen Marketing Cloud's Data Management Platform (Nielsen DMP) to power its addressable TV advertising capabilities.

Tags: advertising marketing enable cloud

Category:Consumer Goods and Services

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