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comScore pilots Campaign Ratings video advertising measurement solution

2018-07-31 15:50:45| Digital TV News

comScore (NASDAQ: SCOR) has announced a pilot of a new video advertising measurement solution called Campaign Ratings. It provides media buyers and sellers with unduplicated measurement of ad campaigns across linear TV, OTT, desktop, and mobile, with streaming measurement powered by Hulu.

Tags: video advertising solution ratings

 

Increase in Interest-Only CMBS Loans Worries Ratings Agencies

2018-06-12 09:26:56| National Real Estate Investor

The ratings agencies described the overall declines in CMBS loan quality as modest and benign.

Tags: increase ratings agencies loans

 
 

XUMO viewing data added to Nielsen's Digital Content Ratings

2018-05-22 15:00:15| Digital TV News

XUMO has announced that viewing in its multi-platform service will be incorporated into Nielsen's Digital Content Ratings. The ratings provide up-to-the-minute measurement of audience segments across digital content types and major devices using metrics comparable to TV.

Tags: content data added digital

 

Uber plans shake-up of driver ratings

2018-01-23 12:48:39| BBC News | Business | UK Edition

Customers will be able to opt for drivers who are highly rated and have a nicer car.

Tags: plans ratings driver uber

 

Turner signs up for Nielsen SVOD content ratings service

2017-12-06 16:30:45| Digital TV News

Nielsen has announced that Turner is the latest media company to access its SVOD content ratings service. Nielsen SVOD Content Ratings offers subscribing clients the opportunity to see the audience of SVOD programs, providing a more complete picture of overall viewership.

Tags: service content ratings signs

 

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