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SpotX integrates audience data from TVSquared

2021-04-27 15:30:46| Digital TV News

TVSquared has been onboarded by SpotX as a measurement and attribution partner to power real-time analytics on delivery, audience, and outcomes for CTV campaigns in North America, Europe, and Latin America.

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Nielsen integrates data from DIRECTV and DISH STBs, VIZIO Smart TVs

2020-11-10 15:30:40| Digital TV News

Nielsen (NYSE: NLSN) has announced that it is adding addressable measurement to its National TV currency. Through strategic data integrations, Nielsen will add ~55 million devices across smart TVs and set top boxes to help scale addressable TV.

Tags: data smart dish tvs

 
 

Bannister Lake integrates MPEG-DASH into data aggregation workflow

2020-01-16 17:30:01| Digital TV News

Bannister Lake has added MPEG-DASH support to its Chameleon data management product, including integrating DASH into its design tool that allows users to build graphic templates that incorporate multiple real-time and static data sources.

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Inspectorio integrates lab test data into one dashboard

2019-11-21 14:27:00| Daily apparel & textile news and comment - from just-style.com

Quality assurance and inspection platform Inspectorio has expanded its offerings to allow users to visualise laboratory tests in a central dashboard.  

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Neustar integrates TiVo TV viewership data into attribution models

2019-04-25 16:20:03| Digital TV News

Neustar and TiVo (NASDAQ: TIVO) have announced that TiVos TV viewership data, which reaches across all 210 US DMAs and millions of households, will now be available in the Neustar Multi-Touch Attribution and Unified Marketing Analytics solutions.

Tags: data models attribution integrates

 

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