je.st

Home › bombay

Tag: bombay

"There will be a reframing of consumers' creativity around this year's socialising" - just-drinks speaks to Natasha Curtin, global VP for Bombay Sapphire

2020-11-27 14:05:00| Daily beverage news and comment - from just-drinks.com

Like many spirits brands, Bacardi-owned gin Bombay Sapphire has had to re-evaluate its marketing strategy this year. Through activations such as�virtual tastings and experimentation, Bacardi has been encouraging consumers to express their creativity through the likes of mixology and art. Earlier this week, just-drinks spoke to�Natasha Curtin, Bacardi's global VP for�Bombay Sapphire, about the challenges the brand has faced in 2020, the impact of recurring lockdowns on consumer habits and how the gin is promoting�artistic expression across the festive season.

Tags: to for years global

Bacardi readies artist-created bottles for Bombay Bramble gin in UK

2020-11-09 14:20:00| Daily beverage news and comment - from just-drinks.com

Bacardi has employed the talents of three artists to produce limited edition packaging for the bramble-flavoured expression of its Bombay Sapphire gin brand in the country.

Tags: uk bottles bombay gin

Bacardi rolls out "Afro-futuristic" Bombay Sapphire bottle

2020-07-02 13:30:00| Daily beverage news and comment - from just-drinks.com

Bacardi has partnered with Chicago artist Hebru Brantley to release a limited-edition bottle under the Bombay Sapphire gin brand in the US.

Tags: bottle rolls sapphire bombay

Bacardi's Bombay Sapphire lines up 'Create-From-Home' initiative

2020-03-26 14:03:00| Daily beverage news and comment - from just-drinks.com

Bacardi is to launch an online platform under its Bombay Sapphire brand, designed to encourage cocktail-making creativity among those who are at home during the COVID-19 pandemic.

Tags: lines initiative sapphire bombay