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Kaltura and Innovid enable personalized interactive promotions

2019-04-05 16:00:35| Digital TV News

Kaltura and Innovid have announced a solution designed to increase cloud TV ARPU through personalized and targeted promotions and interactive advertising. Kaltura and Innovid will enable TV marketers to create and deliver in-video promotions for TV content and offers.

Tags: enable interactive promotions personalized

 

Snap presents interactive games platform, Ad Kit for developers

2019-04-05 09:44:00| Telecompaper Headlines

(Telecompaper) Snap has formally introduced Snap Games. Users can launch the new offering from their Chat bar and then start playing with their friends, with no installation involved. People can use the function to see who they are playing with, to send those players a chat, or to talk live with voice chat. The new service will being with six titles, namely Bitmoji Party, Tiny Royale from Zynga, Snake Squad from Game Closure, C.A.T.S. Drift Race from ZeptoLab, Zombie Rescue Squad from PikPok and Alphabear Hustle from Spry Fox.  

Tags: games kit interactive presents

 
 

Break Free of Boring with Interactive Influencer Content as Lee Odden Speaks at #CCDK19

2019-04-04 17:38:32| Marketing and Public Relations - M&O

How can marketers break free of boring B2B? By using interactive influencer content! Join TopRank Marketing chief executive and co-founder Lee Odden as he explores best practices for influencer engagement and interactive content marketing during a new keynote presentation at the Clever Content Conference 2019 on Tuesday, April 9, 2019 at 3:40 p.m. CEST in […] The post Break Free of Boring with Interactive Influencer Content as Lee Odden Speaks at #CCDK19 appeared first on Newsroom.

Tags: free content break lee

 

How to Use Interactive Influencer Marketing and VR To Bypass Boring B2B

2019-03-12 12:00:17| Marketing and Public Relations - M&O

If you want to learn how interactive influencer marketing, virtual reality, and augmented reality can help B2B marking go from boring to bold, then be sure to check out the recent discussion between TopRank Marketing CEO Lee Odden and Demand Gen Report editors Brian Anderson and Klaudia Tirico: Brian Anderson: Are you seeing that more […] The post How to Use Interactive Influencer Marketing and VR To Bypass Boring B2B appeared first on Newsroom.

Tags: marketing interactive boring b2b

 

Lee Odden Shares How Influencers & Interactive Equal Content Experiences at #inOrbit

2019-03-11 23:30:29| Marketing and Public Relations - M&O

How can influencers combine with interactive to create content experiences? Join TopRank Marketing chief executive and co-founder Lee Odden as he explores how influencer activation for content co-creation and amplification serve as a new form of optimization to reach and engage customers, as he presents during the inOrbit 2019 conference on Thursday, March 14, 2019 […] The post Lee Odden Shares How Influencers & Interactive Equal Content Experiences at #inOrbit appeared first on Newsroom.

Tags: content lee equal interactive

 

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