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Tag: nielsens
LOréal Paris EverPure Brass Toning Purple Shampoo Is Leading in Nielsen\'s US Hair ...
2021-08-23 15:00:23| Happi Breaking News
LOréal USAs average unit sales rate was calculated by Nielsens Scantrack Service for one year to determine its ranking.
Roku buys Nielsen's targeted ad business as part of wider strategic partnership
2021-03-02 09:21:00| Telecompaper Headlines
(Telecompaper) Roku has bought Nielsen's Advanced Video Advertising (AVA) business, including its video automatic content recognition and dynamic ad insertion technologies...
Tags: business
part
partnership
strategic
Roku to acquire Nielsens Advanced Video Advertising business
2021-03-01 23:00:53| Digital TV News
Roku (NASDAQ: ROKU) has agreed to acquire Nielsens (NYSE: NLSN) Advanced Video Advertising (AVA) business, which includes Nielsens video automatic content recognition (ACR) and dynamic ad insertion (DAI) technologies.
Tags: business
video
advanced
advertising
Nielsen's TV ratings platform moves to AWS
2019-07-16 14:30:26| Digital TV News
Nielsen (NYSE: NLSN) has announced that as part of an initiative to transform the technology that powers its products and services, it has migrated its core National Television Audience Measurement processing to a cloud-based infrastructure.
Tags: ratings
platform
moves
aws
Amobee integrates Nielsens Enterprise Audience API
2019-02-20 15:30:10| Digital TV News
Amobee has announced an agreement with Nielsen to power the convergence of TV and digital for brands and agencies in the United States. The collaboration provides Amobee with access to Nielsens television viewing and online media consumption data.
Tags: audience
enterprise
api
integrates