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BlackBerry, Microsoft and the Ever-Smarter Connected Car

2017-01-30 18:46:45| TechNewsWorld

BlackBerry last week announced that its turnaround was finished, and Microsoft finally provided some information on its new connected car deliverables. One strange thing was that after CEO John Chen excitedly pointed out that BlackBerry had displaced Microsoft in Ford, he then announced a strategic initiative to work more closely with Microsoft on BlackBerry's own market-leading QNX car OS.

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Leasing is Still Hot: 4.3M New Car Sales in 2016; Edmunds Report has great data

2017-01-26 19:12:09| AutomotiveDigest.com - Automotive Industry News

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The Most Frustrating Step in Car Buying Its Not What You Think. New Research Measures Emotions During Purchase

2017-01-18 23:10:51| AutomotiveDigest.com - Automotive Industry News

Freak Out, Buy a Car: 5 of 8 Emotional Steps in buying a car are Negative, Frustrating & Fearful. SITUATION That Prompted Research: Emotions drive purchase decision;Cause shoppers to leave before sale. Buyer research rates positive feelings during 8 steps of purchase. Tradein appraisals, deal terms, & financing made people disappointed. SIGNIFICANCE of Research: Dealers can control car buying experience & manage buyer emotions. Emotional highs & lows of vehicle purchase are measured & rated. Dealers to be transparent with pricing, payments & educate prior to F&I. The Most Frustrating Step in Car Buying Car Its Not What You Think. New Research Measures Emotions During Purchase

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The Holy Grail of Online to Offline Car Buying How to harness technology for competitive success in converting online car shoppers to offline car buyers.

2017-01-18 02:28:13| AutomotiveDigest.com - Automotive Industry News

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We Dont Need 5G in Cars: Report Captures Car Cockpit Data Fight Over Adoption of DSRC using 802.11p vs Extension of Wi-FI

2016-12-05 21:08:21| AutomotiveDigest.com - Automotive Industry News

Situation or Why the Fight? Mobile Experts LLC has released a hard-hitting study. Report investigates connectivity for telematics, vehicle-to-vehicle. (V2V) and vehicle-to-infrastructure (V2I) applications using DSRC & LTE,7 wireless apps for cars. Suggests new biz models for insurance & 5G technology prospects Fight grew out of political battle raging within the auto industry Wireless industry-led by Qualcomm--pushing for extension of Wi-Fi Here is what the Report Contends: No Need for 5G in Cars Cars are already connected using 2G, 3G, and LTE. Authors say we don't see a role for 5G in the car. Predicts rise of new business models coming to the market. Such as Usage Based Insurance, fleet management, infotainment, & improved safety. Learn what this MEANS to the auto market, see PDF and Link ________________________________________________________________________ The Article We Dont Need 5G in Cars: Report Captures Car Cockpit Data Fight Over Adoption of DSRC using 802.11p vs Extension of Wi-FI appeared first on Automotive Digest.

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