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Engaging Customers Between Vehicle Purchases

2013-01-19 21:23:05| AutomotiveDigest.com - Automotive Industry News

Digital marketing company IMN and Holmes Automotive Group have a long history together. Holmes began leveraging IMNs digital marketing platformIMN Loyalty Driver for Automotivefor its branded email newsletters and content in 2005. Bear Goodman, E-Commerce Director, Holmes Auto Group, tells us how IMN was able to make it all work.

Tags: customers vehicle purchases engaging

 

Your Southeast Asian Customers

2013-01-18 21:27:00| Corn & Soybean Digest

This market of 620 million people drive the regions growing grain demand. From Kuala Lumpur, in the heart of Southeast Asia, its almost 10,000 miles to Julius Schaafs corn and soybean farm in Randolph, Iowa, but Schaaf is quick to point out the regions growing importance as a market for U.S. farmers. read more

Tags: customers asian southeast southeast asian

 
 

Unlimited Verizon data customers beware: Make sure your next phone is 4G

2013-01-18 17:52:29| CNET News.com

In this edition of Ask Maggie, CNET's Marguerite Reardon explains why Verizon customers looking to keep their unlimited plans will want to make sure the full-priced smartphone they buy is 4G. [Read more]

Tags: make data phone customers

 

My Service Customers Want Discounts!

2013-01-18 16:11:24| AutomotiveDigest.com - Automotive Industry News

Dealership service managers are giving discounts to service customers and their service market share is shrinking. Giving discounts to dealership service customers is not working! In the last four years, dealers' share of the aftermarket service business has declined from over 27% to 21%. Service managers are attempting to regain lost market share by lowering prices. The facts indicate lower prices are not winning back lost customers! Are you paying your service writers on discounts given to customers? If I was an advisor and my service manager paid me to give discounts to customers, I would offer every customer I wrote up a "discount coupon!" Larry Edwards, president of Edwards & Associates Consulting, focuses specifically on Fixed Operations and wants to make dealers aware of how much it is costing in lost profits when there is no control over the use of discounts.

Tags: service customers discounts service customers

 

Nokia lets customers build custom Lumia 820 cases

2013-01-18 16:06:31| CNET News.com

The company is releasing 3D templates, case specs, and recommended materials to allow Lumia 820 owners to build their own cases, with help from a 3D printer. [Read more]

Tags: cases build customers custom

 

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