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Origin selects Kantar for UK media measurement

2021-09-27 08:37:06| Digital TV News

September 21, 2021 In the UK, Kantar has been selected by Origin, the joint industry initiative led by ISBA (the UK advertiser trade body), as the preferred supplier of a single-source panel to develop a cross-media measurement system.

Tags: media origin measurement selects

 

BARB renews audience data contracts with Kantar

2021-06-02 13:00:03| Digital TV News

BARB has announced that Kantar has won contracts to continue to deliver audience measurement for the UK TV industry, including expansion to report content ratings and viewing for streaming services.

Tags: data audience contracts barb

 
 

Streamhub enhances video audience analytics with Kantar data

2021-04-13 17:30:54| Digital TV News

Kantar is collaborating with Streamhub to incorporate data from Kantar's video tagging technology into Streamhubs analytics platform, making its audience insights from video streaming more intuitive and actionable.

Tags: video data audience analytics

 

Kantar and Ipsos to deliver cross-media audience measurement for the Netherlands

2021-03-30 15:00:59| Digital TV News

Kantar and Ipsos have won contracts to deliver cross-media audience measurement for the Netherlands. Working with NMO, the solution is the world's first truly integrated audience measurement programme.

Tags: the audience netherlands deliver

 

Kantar retains Slovakian TV audience measurement contract

2021-02-03 21:30:38| Digital TV News

Kantar has announced the extension of its contract with PMT the Slovakian joint industry committee for TV to continue providing the official TV Audience Measurement data for Slovakia until 2029.

Tags: contract audience measurement retains

 

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