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Channel 4, ProSiebenSat.1, TF1 and Mediaset create digital ad venture

2017-11-13 18:00:37| Digital TV News

Channel 4 has announced that it is investing in an ad sales partnership with ProSiebenSat.1, TF1 and Mediaset. The European Broadcaster Exchange (EBX) venture will establish a VOD exchange to enable video campaigns at scale, initially traded programmatically.

Tags: create digital channel venture

 

Vivendi amends plan to cut Mediaset voting rights

2017-08-02 08:32:00| Telecompaper Headlines

(Telecompaper) Italian communications regulator Agcom announced that French media giant Vivendi has submitted a series of unspecified amendments to its proposal to reduce its influence in broadcaster Mediaset to meet the watchdog's concerns. However, Agcom said more talks were required to clarify how Vivendi intends to "structurally" alter its position in Mediaset. 

Tags: rights plan cut voting

 
 

Vivendi appeals AGCOM ruling on TIM, Mediaset stakes

2017-06-21 02:00:00| Total Telecom industry news

Vivendi has challenged Italian telco regulator AGCOM's order for it to reduce its holding in either Telecom Italia or media outfit Mediaset. According to a source cited in a Financial Times report earlier this week…read more on TotalTele.com »

Tags: tim appeals ruling stakes

 

Mediaset acquires Telefonica's 11% stake in Premium unit

2017-06-20 08:30:00| Telecompaper Headlines

(Telecompaper) Italian commercial broadcaster Mediaset has announced the acquisition of an 11.1 percent stake in its pay-TV unit Mediaset Premium from Spain's Telefonica for an undisclosed amount. The Spanish group acquired the stake in 2014 for EUR 100 million but has always been regarded as a passive shareholder, especially since French media giant Vivendi pulled out of a deal to take over Premium, prompting a full-scale legal battle with Mediaset, which is seeking EUR 1.5 billion damages in the case. In a short statement, Mediaset simply confirmed the acquisition and said it now owned 100 percent of Premium shares.

Tags: premium unit stake acquires

 

Mediaset, TF1 and ProSiebenSat.1 set up ad exchange

2017-06-09 17:10:58| Digital TV News

Mediaset, TF1 and ProSiebenSat.1 are establishing in equal shares the European Broadcaster Exchange (EBX) to address the demand for brand-safe environments and high-quality pan-European video campaigns at scale.

Tags: set exchange tf1 mediaset

 

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