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Tag: ads
French competition authority fines Google EUR 150 mln over Google Ads rules
2019-12-20 15:04:00| Telecompaper Headlines
(Telecompaper) The French competition watchdog said that Google abused its dominant position in the search advertising market, by enforcing opaque and difficult to understand rules on users of its Google Ads service. The company also failed to provide non-discriminatory access to the ad platform and unfairly suspended the accounts of clients such as directory enquiry specialist Amadeus, which had previously lodged a successful complaint against Google. The watchdog has imposed a EUR 150 million fine on the company, and has requested the introduction of clearer Google Ads rules.
Hallmark apologises for pulling same-sex ads
2019-12-16 06:41:10| BBC News | Business | UK Edition
The company withdrew the adverts under pressure from conservatives, then reversed its decision.
Tags: ads
pulling
hallmark
apologises
E-scooter company Unicorn goes bust after spending big on Facebook ads
2019-12-09 18:21:41| BBC News | Business | UK Edition
The Texas-based company reportedly sold just 350 of its $699 commuter scooters.
Tags: company
big
ads
spending
Samba TV taps Oracle Moat to measure viewability of CTV ads
2019-12-05 16:00:52| Digital TV News
Samba TV has announced that it has expanded its integration with Moat by Oracle Data Cloud to measure viewability and invalid traffic across its CTV (Connected TV) impressions.
Tags: ads
measure
oracle
samba
Four-fifths of broadcasters considering personalised ads
2019-11-28 11:00:01| Digital TV News
Four-fifths (80%) of broadcasters are considering implementing ads tailored to the consumer but are increasingly falling behind streaming services due hesitance around adopting cloud technologies, according to research carried out on behalf of ATEME.
Tags: ads
personalised
broadcasters
fourfifths
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