je.st
news
Tag: tv
CBS TV stations select Alphonso for Local TV attribution
2020-07-20 15:40:31| Digital TV News
Alphonso has announced that CBS Television Stations has selected Alphonso Local to provide TV attribution for local advertisers in all 17 of its owned stations across the US.
Tags: tv
select
local
stations
5G expected to replace broadcast for TV content access
2020-07-16 13:30:13| Digital TV News
According to a global survey of broadcasters, 82% believe that cellular networks like 5G will eventually replace traditional broadcast distribution as the preferred way to access TV content.
Tags: content
tv
access
expected
Hybrid tool targets viewers who did or did not watch linear TV spot ads
2020-07-07 11:00:10| Digital TV News
Hybrid is launching a cloud-based tool to target TV viewers who did or did not watch linear TV spot advertising. Based on this, it is able to deliver appropriate advertising to addressable TV devices.
Brat TV chooses Amagi to expand streaming TV footprint
2020-06-29 20:00:45| Digital TV News
Amagi has announced that it has enabled LA-based digital media network Brat TV to distribute its content to leading streaming TV platforms including The Roku Channel, Samsung TV Plus, and VIZIO.
Tags: tv
expand
streaming
chooses
54% of US broadband households now own a smart TV
2020-06-24 15:00:31| Digital TV News
Parks Associates has released a whitepaper which finds more than 50% of US broadband households own at least one smart TV, making the smart TV the primary platform for video services at a time when content consumption is increasing dramatically.
Sites : [16] [17] [18] [19] [20] [21] [22] [23] [24] [25] [26] [27] [28] [29] [30] [31] [32] [33] [34] [35] next »