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Roku announces Westinghouse Roku TV partnership

2019-01-07 18:40:07| Digital TV News

Roku (Nasdaq: ROKU) has announced Westinghouse as the newest brand to join the Roku TV licensing program. Westinghouse will use Roku's OS and reference design in HD models expected in the first half of 2019, and in 4K models later in the year.

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Roku expands content offer with subscriptions to premium OTT services

2019-01-02 15:33:00| Telecompaper Headlines

(Telecompaper) Roku is adding subscriptions to premium OTT services to its Roku Channel. To start, Roku users will be able to subscribe to over 25 services, including Showtime, Starz and Epix. 

Tags: services content offer premium

 
 

Roku Users less likely to subscribe to legacy Pay-TV

2018-10-23 14:30:12| Digital TV News

It is a fact that the use of dedicated streaming devices is correlated with lower uptake of traditional pay-TV services. However, research from The Diffusion Group finds that one brand is particularly detrimental to legacy interests: Roku.

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Roku announces Measurement Partner Program for OTT advertising

2018-10-09 15:50:06| Digital TV News

Roku (Nasdaq: ROKU) has announced a Measurement Partner Program to help brands and publishers quantify the impact of OTT advertising campaigns running on the Roku platform across a wide variety of marketing and sales outcomes.

Tags: program advertising partner measurement

 

Beam Suntory's Roku Gin continues global roll-out with US launch

2018-10-03 10:45:00| Daily beverage news and comment - from just-drinks.com

Beam Suntory has launched its Japanese gin brand in the US market, as the global roll-out for the expression continues.

Tags: global continues launch roku

 

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