je.st
news
Tag: kantar
Movistar+ signs with Kantar for audience measurement
2016-10-13 19:00:26| Digital TV News
Movistar+, a major Spanish telecoms operator owned by Telefónica S.A, has signed an agreement with Kantar Media to design, deploy and manage a proprietary audience measurement service.
Tags: audience
signs
measurement
movistar
Coca-Cola tops Kantar tree as Sprite, Red Bull shine
2016-06-15 16:52:00| Daily beverage news and comment - from just-drinks.com
Coca-Cola has maintained the top spot in Kantar's latest Worldpanel Brand Footprint Report on FMCGs, despite a slight dip in "Consumer Reach Points" growth.
just the Facts - Most Chosen FMCG Brands Globally - Kantar
2015-05-27 13:07:00| Daily beverage news and comment - from just-drinks.com
Coca-Cola and Coors are the most popular soft and alcoholic drinks, according to Kantar Worldpanel's Brand Footprint report - an annual study of the most chosen FMCG brands globally.
Tags: brands
chosen
facts
globally
Kantar set to release Twitter TV Ratings tool for UK
2014-10-02 14:04:00| Telecompaper Headlines
(Telecompaper) Kantar Media has unveiled the UK's official Twitter metric for measuring Twitter TV audience engagement. Developed with Twitter as part of a global partnership announced last year, the new Kantar Twitter TV Ratings tools will be available from mid-October. The new tool brings together geofiltered UK Twitter data and the audience research expertise of Kantar Media to enable broadcasters, media agencies and advertisers to track exactly how Twitter amplifies the power of television. New metrics will include unique authors (people Tweeting) and their affinity to brands, channels and programmes, unique audience (the number of people who viewed Tweets related to programmes) and impressions (the number of times a Tweet or Retweet has been seen about a programme). It will also include existing metrics such as the number of Tweets and Retweets about a programme before, during and after transmission, the volume and average number of Tweets per minute for programmes.
Apple Won 76% of Japan October Smartphone Sales, Kantar Says
2013-11-29 06:41:15| Telecom - Topix.net
Apple Inc. sold three of every four smartphones in Japan last month after the country's largest carrier, NTT Docomo Inc., began carrying the iPhone, according to a market researcher.