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Tag: intelligence
Why artificial intelligence is being used to write adverts
2021-08-06 01:06:00| BBC News | Business | UK Edition
Advertisers are increasingly using artificial intelligence to come up with their winning slogans.
Tags: write
intelligence
artificial intelligence
artificial
WOWOW equips streaming service with NPAW video intelligence
2021-07-13 19:13:47| Digital TV News
July 13, 2021 WOWOW has integrated NPAW video intelligence, in collaboration with INNOTECH. NPAW insights will help build stronger connections with subscribers, discover user needs and new business opportunities.
Tags: service
video
intelligence
streaming
Senior Analyst, Strategy Market intelligence
2021-07-13 12:13:41| Space-careers.com Jobs RSS
Role Description Summary As Senior Analyst, Strategy Market Intelligence Networks, you will assist SES Networks in monitoring, understanding, and measuring global trends competitive, market, and customer in the satellite and telecommunications market. Your contributions will directly impact the formulation of SESs global, regional and vertical strategies and strategic planning efforts. In this position you will be responsible for developing and maintaining key global intelligence tools for companywide usage to support strategic planning competitive intelligence. You will also use these capabilities and your subjectmatter expertise to provide analytical support where needed specifically to the USbased mobility and government teams. Are you? Analytical, methodical with excellent judgment skills Familiar with research, statistics, forecasts and modeling as well as with digital tools for manipulatinganalyzing complex and highvolume data from varying sources Able to effectively communicate complex analyses in a clear, precise, and actionable manner Primary ResponsibilitiesKey Result Areas Serve as key dedicated resource for USbased SES Networks initiatives and projects Support the Aeronautical and Maritime Product and Sales Teams with vertical insights, competitive intelligence and adhoc analysis. Publish a dedicated quarterly Aero and Maritime report and a daily newsletter to share latest news and developments with organization Communicate insights to shape SES Networks decisionmaking, value proposition product development, and gotomarket strategy Support SES Networks product marketing with strategic messaging by systematic monitoring, tracking, and measurement of key trends competitive, market customer Strengthen customer intelligence capabilities by monitoring and tracking key customers in selected verticals Support MA projects with vertical insights and analysis Conduct market research and collect, analyze, and report information on market, customer, competitor, enduser trends Who We Are Looking For More About You In order to achieve the outcomes described above, we believe you will have the following SkillsCompetencies Analytical mindset including reliability and accuracy working with figures. Excellent verbal and written communication skills. Execution orientation with the ability to deliver results in a complex business environment. Ability and eagerness to learn quickly, especially in technology areas. Team spirit and able to work autonomously. Ability to work successfully and collegially in a multicultural, international, and virtual team environment. Attention to detail and Big Picture strategic mindset. Ability to set priorities and to work under tight deadlines. Fluency in spoken and written Business English is essential additional languages e.g. German, French are a plus. Computer literacy, especially Excel, Access. Expertise in advanced databases, excel modelling, webbased analytics applications preferred Preferred Education Experience a combination of education and experience will be considered Bachelor, Master, Diploma or comparable university degree in a related field. MBA or other advanced degree preferred A minimum of 4 years of professional experience in a relevant field Preferred Qualifications Understanding of the satellitetelecommunication industry key customers, space technology, ground infrastructure, launch and service subsegments as well as FCCITU regulatory framework required Knowledge of the Aero and Maritime Satcom industry and its value chain is a big plus Whats in it for you Flexible working policy Bonus and equity plans Comprehensive and competitive benefits plans A range of wellness activities and employee assistance programmes varies by location An employer that values all aspects of Diversity and respects every individuals story APPLY httpscareers.ses.comjobManassasSeniorAnalyst2CStrategyMarketintelligenceVA20108675167901
Tags: market
senior
strategy
intelligence
video intelligence applies contextual technology to CTV advertising
2021-07-09 09:57:01| Digital TV News
July 8, 2021 video intelligence (vi) aims to aide both publishers and brands with contextual technology. For CTV channels and apps, an integration with vi's technology adds new layers of contextual data to existing content.
Tags: video
technology
advertising
intelligence
Nielsen strengthens TV attribution, ad intelligence with TVTY acquisition
2021-07-09 09:35:34| Digital TV News
July 8, 2021 Nielsen (NYSE: NLSN) has acquired TVTY, a TV attribution provider and ad monitoring company based in France. TVTY brings a wide range of outcomes capabilities that improve TV campaign execution.
Tags: intelligence
acquisition
attribution
nielsen
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