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What Marketers at Dell, IBM, Optum, General Mills and Bank of America ...

2014-07-23 18:11:09| Paper - Topix.net

As the search marketing industry continues to feel the sting of Google narrowing down what passes as acceptable search marketing practices, more practitioners find themselves having to defend the channel.

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Marketers Are Innovators, So Please, No Lagging

2014-06-25 11:24:23| Beverages - Topix.net

There is a struggle happening for the soul of Adland right now. It doesn't help that many young, talented people prefer to work in tech, where the perks are stellar and the challenges never-ending.

Tags: marketers innovators lagging

 
 

Raymie Stata on why Hadoop (as a Service) isn't just for tech heads - marketers need it too

2014-05-22 12:58:55| Semiconductors - Topix.net

Early Altiscale customers include digital media and advertising companies eager to take advantage of big data but don't necessarily know a node from a hole in the wall.

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Beef Marketers Partner With Walmart In Central America

2014-03-10 20:33:00| Beef

Beef Producer Nearly 30 Walmart stores in Central America recently participated in a six-week U.S. Meat Export Federation (USMEF) promotion of U.S. beef cuts, resulting in a 70% sales growth. read more

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Ask an Expert: Whats the Difference between Pinterest, Instagram, and Snapchat for Marketers?

2014-02-28 16:30:41| Marketing and Public Relations - M&O

Every 60 seconds 3,600 images are uploaded to Instagram, 104,000 images are shared on Snapchat and 11,000 users are active on Pinterest. The popularity of visual content will continue to explode in 2014 as consumers hunger for a richer web experience. Marketers have no other option than to consider which of the popular image-based platforms […]

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