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Tag: diageo
Diageo unveils Johnnie Walker Gold Travellers Edition
2014-11-06 16:21:00| Daily beverage news and comment - from just-drinks.com
Diageo is to launch a limited-edition Johnnie Walker Gold Label bottle exclusively into Travel Retail.
Tags: edition
gold
walker
travellers
Comment - Spirits - Diageo Making the Best of a Bad Job with Bushmills, Don Julio deal?
2014-11-05 12:09:00| Daily beverage news and comment - from just-drinks.com
Diageo has surprised some with its move to sell its Irish whiskey brand Bushmills in return for control of Don Julio Tequila. Here our columnist, Richard Woodard, analyses the thinking behind the deal
EXCLUSIVE - Bushmills sale a must to secure Don Julio - Diageo CFO
2014-11-04 13:57:00| Daily beverage news and comment - from just-drinks.com
The CFO of Diageo has defended the company's decision to sell the Bushmills Irish whiskey brand in return for Tequila Don Julio, claiming that the acquiror, Casa Cuervo, was keen to up its presence in international spirits.
Tags: don
sale
secure
exclusive
Yeni Raki to get global exposure as Diageo targets volume bounce
2014-11-04 11:59:00| Daily beverage news and comment - from just-drinks.com
Diageo is looking to double Yeni Raki volumes in the UK as part of a global expansion for the Turkish aniseed spirit brand, its Turkey MD has told just-drinks.
Tags: global
volume
exposure
targets
Diageo swaps Bushmills for tequila brand
2014-11-03 12:31:23| Beverages - Topix.net
Drinks group Diageo has swapped Bushmills Irish whiskey for Don Julio tequila with Mexican company Casa Cuervo, the company confirmed today. The Irish whiskey brand is understood to be worth less than the Don Julio tequilas: while Bushmills sales earned Diageo Stg57m last year, Don Julio was worth Stg105m.
Tags: brand
tequila
swaps
diageo
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