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Tag: influencer
Infographic Top B2B Influencer Marketing Trends for 2020 and Beyond
2019-06-25 13:12:17| Marketing and Public Relations - M&O
While there are some who think the expression influencer is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase influencer marketing spending in the next 12 months and theres good reason for increased confidence: The 2019 Content Preferences […] The post Infographic – Top B2B Influencer Marketing Trends for 2020 and Beyond appeared first on Newsroom.
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Unilever Ventures Invests in Influencer
2019-06-14 14:10:00| Happi Breaking News
A move to combat follower fraud.
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unilever
ventures invests
How to Get Started with B2B Influencer Marketing Free Webinar
2019-06-12 14:00:42| Marketing and Public Relations - M&O
How do you develop a B2B influencer marketing program, and what are some of the latest influencer marketing trends for 2019 and beyond? TopRank Marketing chief executive Lee Odden recently sat down with Rival IQ founder Seth Bridges for a new Data-Driven Marketers Webinar Series episode, to go over and explore some of the keys […] The post How to Get Started with B2B Influencer Marketing – Free Webinar appeared first on Newsroom.
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Long-Form Influencer Videos & Strategic Promotion Bring Benchmark-Beating Engagement, Conversion, and Lead Capture for Prophix
2019-04-22 16:48:28| Marketing and Public Relations - M&O
It takes a particular set of skills to be a CFO. You need a keen analytical mind. You need to be able to focus on minutiae and dive deep into the data. What you dont need at least until recently is to be a captivating public speaker. But the role of the CFO […] The post Long-Form Influencer Videos & Strategic Promotion Bring Benchmark-Beating Engagement, Conversion, and Lead Capture for Prophix appeared first on Newsroom.
Break Free of Boring with Interactive Influencer Content as Lee Odden Speaks at #CCDK19
2019-04-04 17:38:32| Marketing and Public Relations - M&O
How can marketers break free of boring B2B? By using interactive influencer content! Join TopRank Marketing chief executive and co-founder Lee Odden as he explores best practices for influencer engagement and interactive content marketing during a new keynote presentation at the Clever Content Conference 2019 on Tuesday, April 9, 2019 at 3:40 p.m. CEST in […] The post Break Free of Boring with Interactive Influencer Content as Lee Odden Speaks at #CCDK19 appeared first on Newsroom.
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